Secure Choice was founded by Simon Worden after years of working closely with insurance brokers and speaking directly with business owners across the UK.
During that time, Simon repeatedly heard the same frustrations: unclear advice, slow responses, limited support and little help once a policy had been put in place. He created Secure Choice to offer businesses a more personal, advice-led alternative.
"I wanted to build the kind of insurance advisory business that clients could genuinely rely on—not just at renewal, but throughout the year. That means taking the time to understand each business, explaining the options clearly and being available when support is needed.”
Today, Secure Choice helps businesses arrange and manage group private medical insurance and group protection, including Group Life Assurance, Group Income Protection and Group Critical Illness.
We take the time to understand your workforce, priorities and budget before researching the market and making a tailored recommendation. We can also support you with renewals, insurer negotiations, employee changes, policy administration and ongoing queries.
Our approach is straightforward: clear advice, responsive service and practical support from people who know your business.
We do what we promise and we are here when you need us.
